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How I choose my fabrics

Big decision Fabric Fabric choice

Choosing fabrics for my women’s vintage inspired clothing range is something I love doing! Find out how I decide upon the perfect vintage inspired fabrics for my collections. Having a women’s vintage inspired clothing business is simply amazing! I get to work with some of New Zealand’s most gorgeous clothing and fabric designs. Each day is a new challenge, be it creating patterns for the next vintage inspired dress or the choosing of next season’s vintage inspired clothing fabrics. A question I’m often asked (after someone comments on how amazing the fabric looks and feels) is, how do I choose...

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Dress for Success

Dress for Success

Dress for Success – The Psychology of Dressing Well Dress for success. It’s a bit of an old cliché from the 80’s, the era of shoulder pads and bad perms. But there’s more than meets the eye because it is good advice. By dressing for success, you are in fact influencing how others perceive you, increasing your self confidence and even go as far as changing your heart rate and breathing. It’s all about the psychology of dressing well, something which as a women’s vintage clothing designer I feel passionate about! What Does It Mean to Dress for Success?  When...

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Rebranding....again!

New look Rebranding

You might have noticed that things are looking a bit different around here. Since closing my retail store I have been through a through process of looking at my brand. Asking what it offers and what I want it to be. This is kind of marketing 101 from (what I understand with my non-marketing background) but something that small business owners don't often start with.  From the conversations that I have had with other business owners they have gone along a similar road to me. You start making a product, people like the product, so you start selling the product...

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Why I love my circular skirts

Circular Skirt Swing Skirt

Some people call them swing skirts some call them circular skirts, its a bit of a potato, potahtoe thing (you know the song right!?!).  Whatever you call them there is something about a full skirt that you just can't beat. What is a circular skirt? Basically it is a skirt that is made from a whole heap of fabric! They are called a circular skirt because if you lay the skirt on the floor it will look like a big CD...a circle!  The thing that I really like about a circular skirt is that there is heaps of fabric in them so they...

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